Guide

Using Unstructured Data Analytics for Competitive Advantage

Using Unstructured Data Analytics for Competitive Advantage

Data analytics is an extensive technology that can be applied to many scenarios and use cases, providing capabilities to many areas of an organization. 

Infused with artificial intelligence (AI) and machine learning (ML) capabilities, it is embedded throughout content management solutions. 

The pandemic has resulted in data analytics taking on a new importance. This guide explores: 

  • The evolving market landscape of data analytics today
  • Changing business practices that are driving the need for data analytics  
  • How data analytics can be used to provide competitive advantage 

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